Sylvia Boomer Yang


With over 15 years of expereince, I specilize in art+creative direction, visual design, motion graphics, branding, product illustration and animation.

About me

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 Sylvia Boomer Yang

Senior product illustrator and motion designer


Uber Eats-product selectors
What is Cloudflare
Courier Compliments
Order Near You
QuickTake Graphic Template
Women's History Month
Skillshare
McDonald’s Explainer
Hello World-The Rise of AI
Burlington Hilton Map
Bitcoin Explainer
'Made in America' Explainer
Next@Acer
McKinsey & Co
United Nations


About me


Email
Behance
Dribbble
Vimeo

Bloomberg Businessweek

McDonald’s Wants to Know Your Order Before You Do

From assembly lines to touchscreen kiosks, this animated explainer showcases how McDonald’s has maintained its leadership in the fast-food industry. I led the art and creative direction, developed a complete series of storyboards, and built a team of animators to bring the project to fruition. See the full feature story.

 



Credits -
Producer : Diana Suryakusuma
Design/Direction : Sylvia Boomer Yang
Animation : Bruce Chen, Tyson Peng
Sound design : Cadell Cook
Narration : Jillian Goodman