Bloomberg

Bloomberg QuickTake was a new video series, and our team needed to publish new stories very quickly. Because production moved at a fast pace, I started thinking about how we could work more efficiently without sacrificing visual quality. That led me to create a reusable motion graphics template for the team.

I created a reusable motion graphics template in After Effects to help the team produce videos more quickly. It included title cards, map animations, waveforms, lower thirds, full-screen text, and treatments for highlighting important numbers.

I designed it so producers with limited animation experience could easily update the text, colors, and images for each story. This reduced the amount of custom animation we needed while keeping the videos consistent and polished.